WhatsApp & Messaging ยท Core service

Reply faster, follow up every time and bring customers back.

We set up your WhatsApp Business account, run your campaigns and win-back, and automate the follow-up, on a platform your team uses every day.

yourbrand.platform
Your brand
  • Campaigns
  • Journeys
  • Win-back
  • Customers
  • Reporting
OverviewThis month
Active campaigns4
Customers reached3,860
Redemptions212
Week 1Week 2Week 3Week 4

Illustrative preview โ€” sample data, replace with real platform screen

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WhatsApp setup and the WhatsApp Business API

Get your business onto the WhatsApp Business Platform, Meta's official API for businesses, and set it up properly the first time.

Meta reviews business verification, display names and message templates. We prepare everything, submit it and handle the back-and-forth.

What we do

  • Business verification support
  • Connect a new number, or move an existing one where Meta allows
  • Display name and business profile
  • Message templates written and submitted for approval
  • Opt-in and opt-out set up correctly

What you provide

  • Business registration documents
  • The phone number to use
  • Access to your Meta Business account
  • A named person to approve templates

After launch

We watch your number's quality rating and messaging limits, and pace campaigns to protect them. You own the WhatsApp Business account and the number.

Available now

Campaigns and win-back

Send the right offer to the right customers, and bring back the ones who have gone quiet.

  • Segments by purchase history, last visit or branch
  • Scheduled campaigns with Meta-approved templates
  • Win-back for customers inactive beyond a period you choose
  • Results by campaign and branch: delivery, replies, redemptions, opt-outs
Where your data allows, we hold back a small control group, so you can see the extra purchases a campaign made, not just how many people opened it.
  1. 1

    Choose the audience

    Select customers by purchase history, last visit or branch.

  2. 2

    Write and schedule

    Use an approved template with your branding, then pick the send time.

  3. 3

    Review the results

    See delivery, replies, redemptions and opt-outs, by branch.

Illustrative screens with sample data

Illustrative screens with sample data

Available now

Automated follow-ups and team inbox

Set the steps after an enquiry, a visit or a purchase, so no customer depends on someone remembering.

  • Follow-up journeys with waits, branches and reminders
  • Customer records with consent, purchases and message history
  • Alerts to the right branch or team member

Team inbox Shared inbox for replies, assignment and notes. Confirmed for your account during the demo.

Retention

Bring back inactive customers

90 days, no visit Personal offer 7 days Reminder

Measure: redemptions and repeat purchases.

After purchase

Follow up after every sale

Purchase Thank you 14 days Review request

Measure: replies, reviews and second purchases.

Occasions

Seasonal and festival campaigns

Segment Campaign Branch offer Report

Measure: campaign-driven visits by branch.

Illustrative examples

Illustrative examples

Scoped option

Instagram and Facebook DM automation

Bring Instagram and Facebook messages into the same follow-up as WhatsApp.

Offered as a scoped addition, after it is set up and tested on your accounts. Quoted separately.

What it can cover

  • Automatic replies to common DM questions
  • Comment-to-DM responses for posts and ads
  • Lead details captured from the conversation
  • Handover to WhatsApp or a team member

How we start

We review your accounts, ads and the questions you get most, agree the replies and handover rules, then test before going live.

Branding and deployment

Set up for your business, not a generic account.

Before anything goes live, we agree how your platform looks, where it runs and who is responsible for what.

  • Branding

    Logo, colours, sender name and message templates agreed with you.

  • Deployment

    Each business gets its own configured implementation. Hosting, updates and responsibilities are set out in the agreement.

  • Access and data

    We agree who can access the platform, which customer data is used, and how consent and opt-outs are handled.

Integrations and scoped extensions.

We keep what is ready separate from what would be built for you.

Ready

Supported connections

  • WhatsApp Business messaging, through your own WhatsApp Business account
  • Importing your existing customer list
Scoped options

Added when your use case needs them

  • Instagram comment and DM automation
  • Lead capture from social and web forms
  • CRM features: lead records, assignment and follow-up
  • Connections to your existing CRM, POS or ERP

Scoped options are quoted separately and offered only after implementation and account-level testing.

Implementation, training and support.

Implementation

Setup, branding, customer data import, journey configuration and testing with real scenarios.

Training

Hands-on sessions for the people who will run campaigns and follow up with customers.

Support

Defined support hours, fixes to the agreed configuration and regular reviews.

How engagements are structured.

Costs are quoted in separate parts, so you can see what each one covers.

WhatsApp Launch

For businesses ready to run their own campaigns.

  • Deployment and branding
  • Agreed configuration and journeys
  • Testing and team training

Managed Engagement

For businesses that want Axiov to run campaigns with them.

  • Agreed campaign operations
  • Platform support
  • Regular reporting, with volumes and support hours stated
CostWhat it covers
ImplementationOne-time setup, configuration, testing and training.
Platform accessRecurring fee for using the platform.
Custom workScoped extensions and integrations, quoted per project.
Ongoing serviceManaged campaigns or extended support, if you choose it.
WhatsApp messaging chargesMeta charges per message, by message type and country. Passed on as agreed and shown separately.

WhatsApp questions

Which channels do you support?

Campaigns and journeys run on WhatsApp through the WhatsApp Business Platform. Instagram and Facebook messaging are available as scoped options once tested for your account.

Do we need our own WhatsApp Business account?

Yes. Your business owns its WhatsApp Business account and number. We help you set it up and connect it, and we agree account ownership, billing and access in writing.

How do you handle customer consent?

Campaigns are sent only to customers who have agreed to hear from you. Opt-outs are recorded and respected. We do not work with purchased contact lists.

Can we keep our existing WhatsApp number?

Often, yes. Meta allows many existing numbers to move to the WhatsApp Business Platform, and some can stay connected to the WhatsApp Business app as well. We check your number and explain the options before anything changes.

Will our number get blocked?

No one can guarantee that, because Meta enforces its own policies. We reduce the risk by messaging only opted-in customers, using approved templates, pacing campaigns and watching your quality rating and limits.

Who approves our message templates?

Meta approves every marketing and utility template. We write them, submit them and revise them if Meta asks for changes.

How long does setup take?

It depends on your data and the journeys agreed. We give you a timeline at the Define stage, before work starts.

See it working with your own use case.

Tell us how you reach customers today. We'll show you the parts that fit, and where to start.