Campaigns
Plan, schedule and send WhatsApp campaigns to defined customer segments.
Messaging Automation
Your messaging automation. Configured for your business.
Run campaigns, automate customer journeys and bring customers back, through messaging automation set up with your branding, your segments and your way of working.
Your brand- Campaigns
- Journeys
- Win-back
- Customers
- Reporting
OverviewThis month
Active campaigns4
Customers reached3,860
Redemptions212
Week 1Week 2Week 3Week 4
Illustrative preview — sample data, replace with real Messaging Automation screen
A short walkthrough of Messaging Automation.
See how a campaign moves from audience to result.
-
1
Choose the audience
Select customers by purchase history, last visit or branch.
-
2
Write and schedule
Use an approved template with your branding, then pick the send time.
-
3
Review the results
See delivery, replies, redemptions and opt-outs, by branch.
Illustrative screens with sample data
Available capabilities
What Messaging Automation does today.
Each deployment is configured for the capabilities you need.
Customer journeys
Automated sequences that send the next message at the agreed time after a purchase or visit.
Win-back and retention
Find customers who have not returned within your chosen period and reach them with a relevant offer.
Customer records
Contact details, consent, purchases and campaign activity in one view for your team.
Reporting
Delivery, replies, redemptions and opt-outs by campaign and by branch.
Your branding
Your logo, colours and agreed customer-facing wording across the system and messages.
Example customer journeys.
Each journey is agreed with you and tested before it goes live.
Bring back inactive customers
90 days, no visit Personal offer 7 days Reminder
Measure: redemptions and repeat purchases.
Follow up after every sale
Purchase Thank you 14 days Review request
Measure: replies, reviews and second purchases.
Seasonal and festival campaigns
Segment Campaign Branch offer Report
Measure: campaign-driven visits by branch.
Illustrative examples
Branding and deployment
Set up for your business, not a generic account.
Before anything goes live, we agree how Messaging Automation looks, where it runs and who is responsible for what.
Branding
Logo, colours, sender name and message templates agreed with you.
Deployment
Each business gets its own configured implementation. Hosting, updates and responsibilities are set out in the agreement.
Access and data
We agree who can access Messaging Automation, which customer data is used, and how consent and opt-outs are handled.
Integrations and scoped extensions.
We keep what is ready separate from what would be built for you.
Ready
Supported connections
- WhatsApp Business messaging, through your own WhatsApp Business account
- Importing your existing customer list
Scoped options
Added when your use case needs them
- Instagram comment and DM automation
- Lead capture from social and web forms
- CRM features: lead records, assignment and follow-up
- Connections to your existing CRM, POS or ERP
Scoped options are quoted separately and offered only after implementation and account-level testing.
Implementation, training and support.
Implementation
Setup, branding, customer data import, journey configuration and testing with real scenarios.
Training
Hands-on sessions for the people who will run campaigns and follow up with customers.
Support
Defined support hours, fixes to the agreed configuration and regular reviews.
How engagements are structured.
Costs are quoted in separate parts, so you can see what each one covers.
Messaging Automation Launch
For businesses ready to run their own campaigns.
- Deployment and branding
- Agreed configuration and journeys
- Testing and team training
Managed Engagement
For businesses that want Axiov to run campaigns with them.
- Agreed campaign operations
- Messaging Automation support
- Regular reporting, with volumes and support hours stated
| Cost | What it covers |
|---|---|
| Implementation | One-time setup, configuration, testing and training. |
| Messaging Automation access | Recurring fee for using Messaging Automation. |
| Custom work | Scoped extensions and integrations, quoted per project. |
| Ongoing service | Managed campaigns or extended support, if you choose it. |
| Third-party usage | Charges from providers such as Meta for WhatsApp Business messaging, passed on as agreed. |
Messaging Automation questions
Which channels does Messaging Automation use?
Campaigns and journeys run on WhatsApp through the WhatsApp Business Platform. Instagram and Facebook messaging are available as scoped options once tested for your account.
Do we need our own WhatsApp Business account?
Yes. Your business owns its WhatsApp Business account and number. We help you set it up and connect it, and we agree account ownership, billing and access in writing.
How do you handle customer consent?
Campaigns are sent only to customers who have agreed to hear from you. Opt-outs are recorded and respected. We do not work with purchased contact lists.
How long does setup take?
It depends on your data and the journeys agreed. We give you a timeline at the Define stage, before work starts.
See Messaging Automation with your own use case.
Tell us how you reach customers today. We'll show you the parts of Messaging Automation that fit.